This week, Chris and Kristen host the brands behind their award-winning best new products in 2024! Meet the “Best in Show” winners from Global Pet Expo with products across 13 categories. Get the inside scoop on the latest pet products and the world of pet product innovation!
Presented by: American Pet Products Association (APPA) & DOGTV
Disclaimer: Our podcast is produced as an audio resource. Transcripts are generated using speech recognition software and human editing and may contain errors. Before republishing quotes, we ask that you reference the audio.
00;00;00;01 - 00;00;00;27ChrisPets add life.00;00;01;00 - 00;00;15;12ChrisYour guide to the latest in pet trends, products and the joy of the human animal bond with Christian Levine and Chris Bona. Fide powered by the American Pet Products Association and Dog TV..
Disclaimer:
Our podcast is produced as an audio resource. Transcripts are generated using speech recognition software and human editing and may contain errors. Before republishing quotes, we ask that you reference the audio.
00;00;00;01 - 00;00;00;27
Chris
Pets add life.
00;00;01;00 - 00;00;15;12
Chris
Your guide to the latest in pet trends, products and the joy of the human animal bond with Christian Levine and Chris Bona. Fide powered by the American Pet Products Association and Dog TV.
00;00;15;14 - 00;00;18;12
Kristen
Hey, Chris. Last week was so much fun.
00;00;18;13 - 00;00;20;10
Chris
I know I'm still exhausted from it all.
00;00;20;12 - 00;00;22;26
Kristen
I am too. I am too. We were at the Global Pet Expo.
00;00;22;27 - 00;00;24;26
Chris
Absolutely my favorite time of the year.
00;00;25;00 - 00;00;26;24
Kristen
Yep. You say that with.
00;00;27;01 - 00;00;42;25
Chris
With a straight face. It's my favorite time of the year. definitely exhausting for someone like myself who organizes the entire thing. But incredibly rewarding experience and a valuable one to all the pet industry professionals who attended. But first person I want to know how was your show experience?
00;00;42;29 - 00;00;57;13
Kristen
I'm. I'm happy to tell you that you guys did such an amazing job. I have attended this show. I know, Don't Cry. I have attended the show for probably the past 15 years. I had the best time at this show than I've ever had before.
00;00;57;16 - 00;00;58;17
Chris
That thaws my icy heart.
00;00;58;18 - 00;01;18;06
Kristen
I read. It just had a different energy level, a different vibe. It was like leveled up significantly in terms of like just the enthusiasm and the the graphics. you guys, if you if you watch the, the YouTube, you know, video footage that we took, you can see what we're talking about. But it just was it was really fun.
00;01;18;07 - 00;01;38;11
Chris
Yeah. And I mean, vibes are one thing. but for some of us there, we want to hear numbers, okay? We want to get the numbers behind what made the show so great. I wrote these down. I got a piece of paper over here. So that's how you know Chris is taking something very seriously. We had over 17,000 pet industry professionals check in and attend the trade show.
00;01;38;11 - 00;01;59;09
Chris
That is a record for us. Over 1100 exhibiting companies, with six football fields of just boot space. That's not the aisles. That's not the lounges. That's not the new product showcase. Six football fields of just boot space and over 1000 products launched in our new product showcase. and we're going to.
00;01;59;12 - 00;02;08;25
Kristen
We're going to go over some of that and that's just a thousand new product products. So if you had to guess how many actual individual pet products do you think are at that show?
00;02;08;28 - 00;02;29;18
Chris
tens of thousands easily. you know, the show goes from the biggest brand names that you all will recognize and, and see every day down to some brand new start ups, brand new exhibitors, people getting funding from, from investors like Mark Cuban. people who are here to secure distribution, to end up in the national chains.
00;02;29;18 - 00;02;34;20
Chris
So expect over the summer to see some new pet products launching in a store near you.
00;02;34;23 - 00;02;38;18
Kristen
Yeah. And we're going to talk about some of those new pet products and some of the best in show winners.
00;02;38;19 - 00;02;41;24
Chris
I can't wait. So you know what? Let's just get right into it.
00;02;41;27 - 00;02;55;05
Kristen
The product of the week. You know, we were going to do a product of the week, but we were going to because that's what we do every show, right? Right. But I think we got a chance to talk to, what, 12 or 13 of the best in show winners.
00;02;55;05 - 00;03;15;29
Chris
Yeah. And we've seen hundreds at the show itself. So it's just so hard to pick a product of the week. I think we're bringing you 12. This this this time. consider it your parting gift for the expo. special. So we're going to get right into some of those now. Take a listen to.
00;03;16;01 - 00;03;42;05
Kristen
Here. Well, as you know, we did the last couple of shows, live from Global Pet Expo, which, is a trade show in the pet industry. And there were over 100. No, I think it was over 1100 exhibitors and thousands upon thousands of pet products. And at the, on the second day of the show, there was a Best in Show awards where we had 13 different categories and we had 13 different Best in Show winners.
00;03;42;05 - 00;04;05;20
Kristen
And we have them all on the show today. So congratulations guys. so we're going to we're going to take three winners at a time. And thank you. Thank you guys for joining us here. let's go first to Brandy. Brandy, tell us the name of your company, what product you won Best in show for. And so we're Pisces USA and this is our brand line up for natural.
00;04;05;20 - 00;04;25;28
Brandy
And the the particular thing isn't that exciting? It's Mobius on Larva. It's the packaging that makes this special. So this packaging, allows this plant loving plant to be shelf stable for an entire year. No kidding. So this pulls this out of, fish stores, fish tank for breeding, higher end plant fish and allows it to sit on a shelf.
00;04;25;28 - 00;04;48;00
Brandy
And it's very that's why it's 100% medically allows gas exchange. And it should be available within the next month for purchase en mass. Wow. So what what kind of plant is that? So it's called an Anubias plant. And it's a very low maintenance plants. Really great perk. But beta tanks are other really small tanks, so. Right. Bigger tanks if you want to do some small advancement.
00;04;48;05 - 00;05;06;16
Brandy
Right. And so how long did it take you to, to, work on that packaging? so we've actually been selling this in Australia for five years, and, it's been really well received in Australia, and it does very well. It sells really well. So we're introducing it to the US, which is a much larger market for a whole lot more people work.
00;05;06;17 - 00;05;25;05
Kristen
We're expecting people to really love it. Oh, I'm sure they will. And tell us again the name of the product and where can pet parents find it. So it's a matter of where we sell it. Petco, PetSmart. Amazon, aperture, basically any place that you go, your favorite pet retail place? Yeah, we're on all the retail. Awesome.
00;05;25;05 - 00;05;49;09
Kelly
Congratulations. Let's give a round of applause. Ooh! What? Kelly. You're up next. Tell us which one foreign name of your company. So I'm Kelly Costello, the CEO and founder of cupcake with a cake mix. That ice cream makes me are awesome. And the product, that one is the modern pet category here. Gold. Honey. This is our Haagen-Dazs with a prime rib flavor and pumpkin flavor.
00;05;49;11 - 00;06;13;14
Kelly
Is this. This is ice cream for dices. Ice cream makes for dog sounds. The shelf stable powder. Yeah, the consumer adds water and then you freeze it. And that way you think of ice cream for your dogs. You can get it all across the U.S. you can get on Amazon, on our website, on our, our TikTok shop. it's limited ingredients and made for dogs is just super fun flavor as the dogs have a favorite flavor, I would I mean, you would have to be the prime rib flavor.
00;06;13;18 - 00;06;31;05
Kelly
I'm telling you what, we weren't sure about launching a meaty flavor like this, but it has been really popular. It smells nice. It's it's a very pleasant flavor. It's not my favorite, but yeah. Dogs. Really? Well, and you said you add water and freezing it. Add water and freeze it. put it in like a mold or put it right in the cup.
00;06;31;05 - 00;06;47;18
Kelly
So you just mix it right in the cup and put it in the freezer. And I've got larger dogs, so I usually just take the cup out in freezer to the meat. Yeah, it's all made me USA. We manufacture in our facility here Pittsburgh Pennsylvania. And its a woman owned business and this is actually our 14th year at Global Pet Expo.
00;06;47;18 - 00;07;08;01
Kelly
But wow this is fantastic okay. One more time that they have a spot where can dogma spike it. So it's hog and dogs ice cream mix for dogs. And you can find it all across independent pet stores. So your favorite mom and pop shop we're at Amazon's all right. You guys all right. Next up is Chicken Man.
00;07;08;04 - 00;07;12;04
Kristen
this is Greg from all Walks. Greg, tell us what you won for about your company.
00;07;12;07 - 00;07;14;22
Greg
Well, Henrietta here brought us to the winning circle.
00;07;14;25 - 00;07;19;11
Kristen
And Marietta, by the way, if you can't, if you're not watching us, is a chicken. Chicken?
00;07;19;11 - 00;07;36;22
Greg
Yes. Is in the booth with us. Right. then here are the whole show. And, we make hemp fiber products. Excuse me, Montana based company. We're a family owned company. I only have the parent company. We're a certified B company. And it was really started to create opportunities for farmers in Montana that needed a new crop.
00;07;36;24 - 00;07;58;16
Greg
And so all locks brand is a way that we bring these super sustainable, carbon sequestering materials to the pet market. So we've got bedding for the chickens. That was part of the. Com. Our product is the coop combo that's going on the bedding and a six pack of the nesting mats, both made of hemp fiber, more absorbent than wood, shavings are, more sustainable than wood.
00;07;58;16 - 00;08;10;14
Greg
And also at the end of use, it's a neutral pH, so you don't have to compost the acids out of it to put it right into the ground. You can literally scrape out your coop, put it right into your garden or into the field and, full circle sustainability.
00;08;10;14 - 00;08;15;18
Kristen
Well, so it's great for the garden, it's great for the environment. It's great for for us. How did the chickens like it?
00;08;15;24 - 00;08;25;18
Greg
Oh, it's great for the chickens. Yes. It's you have to lead with performance. Right. A product has to work for the target first. And then people feel good because it's sustainable, a sustainable product.
00;08;25;18 - 00;08;31;07
Kristen
Right. Okay. One more time. The name and where pet parents can find it, right? Yes. Chicken parents come from all.
00;08;31;07 - 00;08;42;26
Greg
Walks coop combo. Right now it's on Amazon. Today you can go get it. It's in stock. And we've had a lot of great conversations at the show here. So go into your local pet store, ask them for owl walks. It's on the way.
00;08;42;28 - 00;08;57;18
Kristen
Fantastic. All right. Congratulations. So I just want to thank you all on behalf of all the pet parents out there, I know how hard you've worked to, you know, to invest time and resources into creating these fantastic products for pets. And congratulations on winning Best in Show for each of you.
00;08;57;21 - 00;08;58;06
Greg
Thank you.
00;08;58;10 - 00;09;06;14
Kristen
All right. Okay. And we'll be back with more winners. All right Chris, we're back with more winners.
00;09;06;14 - 00;09;15;11
Chris
We're back with three incredible product winners from the Best New Show awards at Global Pet Expo. So let's get started. Give them a big round of applause for all the winners, and I will.
00;09;15;13 - 00;09;35;11
Kristen
Be right back. Now for our listeners and our viewers, this is a really big deal. These are the best in show winners for all pet products across many categories and a lot of effort, time, blood, sweat and tears goes into innovating these products. Right guys and gals? Okay, so let's go to les first last year with all provide pet foods.
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Kristen
Tell us about what your product is that you won Best in Show for.
00;09;39;10 - 00;09;41;21
Les
Absolutely, am I close enough?
00;09;41;23 - 00;09;45;12
Chris
Yeah I don't worry.
00;09;45;14 - 00;09;46;17
Kristen
Can you just get on your knees?
00;09;46;17 - 00;09;48;05
Les
And I mean that's.
00;09;48;05 - 00;09;51;29
Les
Going to cost a little money okay.
00;09;52;01 - 00;09;52;19
Les
So yeah, we're.
00;09;52;19 - 00;10;03;03
Les
A holistic pet food company. the our products that won Best in Show is actually Doctor Julie Morgan's Constitutions based off TCM. So it's basically healing your dog with food and keeping your dog balanced.
00;10;03;06 - 00;10;04;28
Kristen
So what? Tell us what TCM.
00;10;05;01 - 00;10;08;18
Les
traditional Chinese medicine. Okay. You know, wood fire.
00;10;08;20 - 00;10;17;09
Kristen
It's a bird. Based on the elements. So it's food therapy and healing and rebalancing your dogs based on what their pet personality is.
00;10;17;09 - 00;10;22;25
Chris
We have a pet personality quiz. All of the ingredients are human grade. We don't use any synthetic.
00;10;22;25 - 00;10;23;13
Chris
Vitamins or.
00;10;23;13 - 00;10;29;27
Chris
Mineral additions. All the nutrition comes from real food. That is the highest.
00;10;29;27 - 00;10;38;17
Chris
Quality we can get. Organic ingredients for our fruits and vegetables. And tell us about the variations that you've got some different variations here. What are we looking at?
00;10;38;19 - 00;10;56;13
Les
so we do have like this is our general line. Then we have the Constitution. So, you know, this is just basically basic health and well-being, you know, keeping your dog healthy. This typically comes down to whenever you want to kind of honestly have a little bit more fun with your dog and feeding your dog, because it can be a lot of fun to kind of figure out what your dog is.
00;10;56;13 - 00;10;57;14
Les
And.
00;10;57;17 - 00;11;04;14
Les
How to balance your dog. And maybe your dog is a little excessive or deficient. So just having to figure out how to balance your dog with food, it's it's pretty fun.
00;11;04;18 - 00;11;17;28
Chris
Yeah, that's an awesome concept. And they won for the, Dog food and Treats category, an incredibly competitive category with many, many dogs. shocking. Yeah. Congratulations. Congratulations. So, another round of funding? Yeah.
00;11;18;00 - 00;11;20;11
Kristen
I'm working. Where can dog parents find it?
00;11;20;13 - 00;11;23;00
Les
we are online and and an independent pet stores.
00;11;23;03 - 00;11;29;23
Kristen
Oh, there you go. Let's go to Chism with Better Bone. Best in show. What did you win for?
00;11;29;28 - 00;11;49;28
Chism
For natural pet. So, we're really a material science company. We developed a material. Really? hopefully replace nylon and other, unsavory materials in the market. mainly made out of cellulose and vegetable oil. And we have three different densities. And that's what we want for a tailored line of densities. So depending on your dog's chew strength or their age or your tolerance for maybe you want something softer on their teeth.
00;11;49;28 - 00;12;06;01
Chism
We have bones that range from all the way from 40% softer than nylon, all the way up to 5% harder than nylon for our hard bones. the material is non soluble fiber. It's not to treat it to chew, but it's safe for them to ingest. material is biodegradable, so once it passes, we actually source everything in Europe.
00;12;06;01 - 00;12;16;11
Chism
We work directly with the University of Austria Boku, which is one of the leading, sustainability universities in the world. And they help us with our materials, and then we develop them into our bones.
00;12;16;14 - 00;12;23;21
Kristen
Who pet parents need to know how much innovation and how much science and effort goes into these products. It's just amazing.
00;12;23;21 - 00;12;38;23
Chism
Yeah, we have a great app. I think we're a great option for a lot of pet parents. We, we have our no flavor added classic flavor, which is completely hypo allergenic, GMO free. so really good for dogs that have a lot of allergies on restricted diets. And then we have a beef flavor. It's actually 2% dehydrated beef.
00;12;38;25 - 00;12;55;15
Chism
Yeah. so it doesn't stink up your house as a stain. Your carpets. And, we have three sizes at the show. We released our mini, and actually our green packaging is our new medium density. Those will be available in on June 1st. nationwide. And we're going to be launching also at Inter Zoo, in Europe. So it's going to be a lot of fun.
00;12;55;22 - 00;12;59;11
Chris
That's great. And, you know, if I'm a pet parent who needs a Better Bone, where am I going to go to find it?
00;12;59;11 - 00;13;09;09
Chism
Fine, absolutely. We're, we're in, about 700 independent retailers. we love for them to support them. We're also on Amazon. We're on chewy, and will be in Petco shortly.
00;13;09;12 - 00;13;13;02
Chris
Awesome. Excellent. Give it up for Better Bone.
00;13;13;05 - 00;13;15;16
Kristen
All right, let's go to Chris from Gift Pet.
00;13;15;19 - 00;13;37;24
Chris
Hi, everybody. I'm Chris with Give pet. give pet will be eight years old on Cinco de Mayo. for the last seven, eight years, we've been a dog treat company. Until now, we launched cat treats. So in my opinion, cats don't get anything cool. So, so they're very underserved. Our big mission is giving back to rescues and shelters with each purchase.
00;13;37;29 - 00;13;58;22
Chris
When you purchase a bag of our treats, we give ten treats back to a rescue or shelter. So they use the treats to socialize and train dogs every day, and cat's still adding that. So but our we won Best in show for Cat for our cat treats. They're single source. one ingredient freeze dried chicken breast and freeze dried wild cat salmon.
00;13;58;22 - 00;14;03;28
Chris
So then we have the same packaging, same formulations for holiday, too. So,
00;14;04;01 - 00;14;04;18
Kristen
Really cute.
00;14;04;18 - 00;14;15;01
Chris
Package. Yeah, I really I really like the artistic approach you took to that packaging. Was that by design or did you have, like, several people, provide proofs for that kind of design? What was that process like? It was.
00;14;15;01 - 00;14;28;07
Chris
By design. and they actually just won about a week or two ago, National Advertising Awards. Oh, wow. Which there's about 25,000 ad submissions and only about 50 golds given away. So.
00;14;28;09 - 00;14;37;13
Chris
So yeah, let's run a little more. So as, the listeners know, I'm a huge cat dad myself. So where am I going to go when I get back to Connecticut to go find something to give back to.
00;14;37;17 - 00;14;46;00
Chris
Kind of all the brands up here to kind of support independent retail. We're the same way. We're, and any independent retail location across the nation.
00;14;46;00 - 00;14;46;18
Chris
So amazing.
00;14;46;20 - 00;14;47;11
Kristen
Fantastic.
00;14;47;12 - 00;14;53;16
Chris
Yeah. Congratulations. You. Yeah. Congrats to all three. Yeah. All three winners. Yeah.
00;14;53;19 - 00;14;57;13
Kristen
I'm gonna see you back here next year with our best in show product. Yeah, yeah.
00;14;57;13 - 00;15;05;06
Chris
You have to go for the repeat. You have to go for the repeat now. All right, well, thanks for joining us, everybody.
00;15;05;09 - 00;15;11;03
Kristen
All right. Yes, we are back with more winners, Chris, from the Best in Show awards.
00;15;11;03 - 00;15;16;22
Chris
Three incredible winners, three incredible products. Kristen, do you want to introduce our guest? Yeah.
00;15;16;24 - 00;15;49;11
Molly
I sure do. I let's oh I see let's go ladies first. Let's go with Molly. Molly tell us about your product that won best in show for the pet sustainability category. Our product that one is our organic cotton dog bed covers. So instead of using old clothes instead of you buying a new dog one every time your dog bed gets disgusting, you use our covers to create a new one so you can either stuff it with your old dog bed, or you can put your old clothes, pillows, and blankets in it and it keeps that stuff out of the trash, as well as, making a dog bed.
00;15;49;12 - 00;16;04;25
Kristen
Awesome. And it's made out of organic cotton. Okay. And the name is again, the Molly Mutt Organic Dog. Molly Mutt Organic Dog bed. And where can pet parents find it now they can find it online. They can also find it in wholesale boutiques all over the country. Okay. Awesome. Okay.
00;16;04;27 - 00;16;19;09
Chris
And what's awesome about this pet sustainability? category, it was the only category selected by a panel of industry experts at sustainability coalition and actually selected this winner and I have a feeling they know what they're talking about.
00;16;19;10 - 00;16;29;26
Kristen
I think so too. So. So another round of applause for Molly Mutt. Yeah. All right. Let's go to Steve with Hagan Group. Steve, tell us about your best show.
00;16;29;29 - 00;16;55;23
Steve
we launched our, x material at Advanced Bioactive Habitat. And so we're we've been known for doing research expeditions globally and bring it on and crew and working with locals in these areas. So we used all the data collected from Panama, Honduras and Costa Rica over the last couple of years and then developed a terrarium with a drain, missing system and humidity control that's all built in for live plants and just sustainability for these types of specific reptiles.
00;16;55;26 - 00;17;00;04
Kristen
That's incredible. And, remind me again, what what type of reptiles is this?
00;17;00;04 - 00;17;13;01
Steve
That's, primarily rainforest reptiles. We're looking at, like, poison arrow frogs. There are some tropical lizards. Crested geckos are really popular, popular reptile pet. But it's it's, you know, well, whatever the size of the reptile, as long as it's, you know, small to medium would fit in it.
00;17;13;03 - 00;17;17;03
Chris
And where can all of our reptile pet parents go find this product?
00;17;17;10 - 00;17;24;00
Steve
we sell directly. So, excellent. There is a brand of the Hagan group. So if you have an account with the Hagan group, you're buying directly through us.
00;17;24;02 - 00;17;28;23
Kristen
Okey dokey. Well, congratulations again. All right. Oh.
00;17;28;25 - 00;17;32;09
Kristen
All right. Ethan. I am Ethan, all right.
00;17;32;09 - 00;17;33;26
Kristen
And you were with Happy Habitat.
00;17;33;26 - 00;17;36;13
Ethan
I'm the CEO and founder of Happy Habitats.
00;17;36;13 - 00;17;38;27
Kristen
Awesome. And you are a winner. Tell us what you're winning, brother.
00;17;38;27 - 00;18;00;25
Ethan
We won best in show for the small animals. category. We reinvented the small pet exercise ball. We made it a lot safer. it has patented paw protection technology. We have two millimeter ventilation holes to prevent against pod trapping. And our lid has a two step locking mechanism, has a regular quarter turn, but once you snap it into place, it also has a slat that pushes forward so it locks in place.
00;18;00;25 - 00;18;07;04
Ethan
Kick can't pop off, and then the ball is also screwed shut and is built from a thick or durable plastic built to last.
00;18;07;06 - 00;18;09;15
Kristen
And this is ideal for what kind of pets.
00;18;09;15 - 00;18;17;11
Ethan
It's ideal for hamsters, durables, mice. This is a seven inch ball. We plan on introducing a larger ball which could be used for chinchillas, ferrets, rats.
00;18;17;14 - 00;18;22;06
Kristen
Hedgehogs and you were telling me you can also take your hamster. Yeah, mouse for a while.
00;18;22;06 - 00;18;37;27
Ethan
So, what one in the category this year was just the ball we inch. We're introducing that as a standalone product, but our bread and butter is this halo carrier and it comes with the ball. so what happens is you snap the ball directly into the carrier, and then you can carry your hamster and they can run.
00;18;37;27 - 00;18;38;16
Ethan
You take them for.
00;18;38;16 - 00;18;40;01
Kristen
A walk, you can go for a run together.
00;18;40;02 - 00;18;48;02
Ethan
Yeah. You can go for a run or it has these kick out stand. So up on the kid doing homework, watching TV, they can hang out at the desk with me while I'm, living my life.
00;18;48;06 - 00;18;49;15
Kristen
I love it, I love.
00;18;49;15 - 00;18;53;25
Chris
It. And where can our, small furry friends find this product?
00;18;54;00 - 00;19;08;01
Ethan
So we sell direct to consumer on our website dot Happy habitats dot net. We're also in brick and mortar. We're in pet supermarket. We're in feeders pet supply. We're in independent stores across the country. Awesome. If you look us up you will find us.
00;19;08;02 - 00;19;08;14
Chris
There we go.
00;19;08;14 - 00;19;12;03
Kristen
Awesome. And thank you all for your hard work you've put in to make it such awesome products.
00;19;12;05 - 00;19;14;15
Chris
Congratulations.
00;19;14;18 - 00;19;21;23
Brandy
Yeah. All right.
00;19;21;26 - 00;19;27;21
Kristen
All right, Chris, we're back with our last group of big time winners. Best in show winners from Global Pet XL.
00;19;27;22 - 00;19;29;13
Chris
Last but certainly not least.
00;19;29;15 - 00;19;33;13
Kristen
Let's give a round of applause.
00;19;33;16 - 00;19;42;17
Kristen
All right, so let's start with Nicole from uproot. Uproot Clean welcome. Congratulations. Thank you. And tell us about the product that you won Best in Show for.
00;19;42;20 - 00;20;00;00
Nicole
Yeah. Thank you. we won best in show for the upper clean seven and one pet grooming kit. It's an all in one solution to help you brush, detangle and dry vacuum, clean pet hair across the house. I say that we're on a mission to solve the problem of pet hair, and this is a tool that's going to help us get there.
00;20;00;02 - 00;20;12;00
Nicole
Absolutely. Pet hair is definitely a problem as a cat that I'm intimately familiar with, it. we see you guys on social media all the time. You want to give a quick, summary of what like that strategy entails? Why you went so aggressive on social?
00;20;12;03 - 00;20;28;18
Nicole
Yeah. No, absolutely. I think it's one of the best ways to get digital distribution is through social media. and the past couple of years, people were stuck at home on their phones a lot. So we kind of leverage that to help us, gain exposure. And we kind of figured out what works for us, which is like satisfying Asmr videos of our products in use because they're very cool.
00;20;28;23 - 00;20;34;01
Nicole
Like, it's very cool to see a clean stuff. so we kind of leverage and, like, lean into it as much as we could the last couple of years.
00;20;34;08 - 00;20;40;28
Chris
All right. And for those at home with a shaggy dog or a sheddy cat, where can they find those upright cleaning products?
00;20;41;00 - 00;20;44;06
Nicole
right now, they can find us at Uproot clean.com or on Amazon.
00;20;44;08 - 00;21;03;16
Kristen
Awesome. Congratulations. That's. Okay, let's go to Joe from Spectrum Brands and Global pet. with global pet care. Thank you. I didn't write care, so I missed that part. Now you won in a different category. There was this point of purchase which explain what that means because our our listeners are pet parents. What does that mean?
00;21;03;21 - 00;21;17;07
Joe
We want for the best point of purchase display. So these are typically items that they kind of put near the cash register where consumers will pull the product as they're checking out kind of sometimes an impulse buy and sometimes not sure.
00;21;17;07 - 00;21;18;26
Kristen
Sure. And what did you win for?
00;21;18;28 - 00;21;43;05
Joe
So we've, came out with a live cricket merchandizing unit. So many pet stores sell up to 20,000 crickets a week for, you know, reptiles, snakes, lizards, things like that. It's feed, basically. And we've designed a system to hold the the crickets make. It's very easy to van, very easy to clean. And it extends the life of the crickets.
00;21;43;05 - 00;21;46;21
Kristen
Even so. And the crickets are live. So. Okay, okay.
00;21;46;25 - 00;21;51;02
Chris
That must make for some satisfying Asmr inside your store to.
00;21;51;05 - 00;21;53;02
Kristen
Help. What does that mean, Asmr?
00;21;53;02 - 00;22;09;05
Chris
I don't know what it stands for, but it's like like all those videos of, like, I'm cutting soap and stuff. It's like satisfying, like audio and visual. Gotcha, gotcha. Yeah, yeah. so if if we want to find some of these live cricket displays, you know, our pet parents at home, what kind of stores should they be looking for?
00;22;09;08 - 00;22;14;02
Joe
You'll see them at, like PetSmart, Petco, and a lot of independent retailers.
00;22;14;02 - 00;22;15;26
Chris
Amazing. Well, congrats a great job.
00;22;15;26 - 00;22;17;28
Joe
Awesome. Thank you.
00;22;18;00 - 00;22;33;27
Kristen
All right. And our last best in show winners. one for the let's see you guys. We're in the dogs dog category. Yes we've gotten a tie and Alfonso from Happy Dingo. Congratulations. Thank you. So tell us about the product that you won for.
00;22;34;00 - 00;22;54;24
Natio
So the product that we won for is our local Coco Interactive. So feeder bowl and it's really great because it's made of 100% food grade silicone. But most importantly it has a suction cup on the back of it as well. So it really helps to keep the bowl in one place. We know with like raw feeding and people feeding fresh food.
00;22;54;24 - 00;23;12;03
Natio
Now, it can be such a mess when the dogs get the food everywhere. So we really wanted to make sure everything stays in one bowl and the unique design of it as well helps to slow down the eating and helps with digestion and bloating. It's dishwasher and freezer safe as well and they are super cute.
00;23;12;05 - 00;23;17;01
Kristen
They. I was gonna I was thinking, if she doesn't say this, I'm going to say they're really cute too.
00;23;17;04 - 00;23;27;22
Natio
Yeah, it pays homage to our Florida roots. So it has a really fun design with, palm tree, water and a little sun.
00;23;27;25 - 00;23;31;08
Kristen
Awesome, I love it. I love the suction cups on the bottom that's so smart.
00;23;31;11 - 00;23;43;09
Alfanzo
For those of you, one out there that has all the foam back is suction cup. Yeah. So the one ring or no rings. So it actually stays in place. My dog's a very aggressive eater right. That was fun everywhere. Tried all the products.
00;23;43;09 - 00;23;50;04
Chris
I can relate to that. I'm also a very aggressive eater. Yes I am I myself, honestly.
00;23;50;07 - 00;23;51;29
Kristen
You try one that's.
00;23;51;29 - 00;24;00;02
Chris
Actually going to be perfect for a little bento box action. Yeah, absolutely. And where can our pet parents go find these, beautiful, happy to bolts.
00;24;00;08 - 00;24;10;11
Natio
Yeah. So we're sold at Happy dingos.com. You can also find us at dozens of independent retailers throughout the US, Canada and now South America as well.
00;24;10;18 - 00;24;13;05
Kristen
Fantastic. Well great job everybody here.
00;24;13;06 - 00;24;14;16
Chris
Congrats again. Another round of applause.
00;24;14;16 - 00;24;21;26
Kristen
Thanks for working so hard. Oh, we want to see you back here next year with some new innovation.
00;24;21;28 - 00;24;40;14
Chris
So you got to go for the repeat. You got to go for the repeat now. Yeah. There we go. Thanks for joining us everyone. Yep. Wow. So that was awesome hearing about all of these new innovative products that won Best in Show awards at Global Pet Expo. It's exciting to see that they're available now. you heard some of their websites.
00;24;40;14 - 00;24;43;16
Chris
You heard they're available in some stores, so go check them out.
00;24;43;19 - 00;25;01;01
Kristen
Yeah. And if you've ever thought of a pet product or you wanted to, you know, maybe have an idea or concept for a product, you can actually make your dream come to life. Like many of these people here at the show, they just started out with an idea and, you know, little blood, sweat and tears and sometimes a lot of catalogs.
00;25;01;03 - 00;25;02;28
Chris
Yeah, you have to be ready to make the sacrifice.
00;25;02;28 - 00;25;14;10
Kristen
To scare you off from that. But but no, it is hard work to get to the point where you can exhibit at a show like this. But, you know, you could eventually have a product that wins Best in show up against thousands of new products being launched.
00;25;14;10 - 00;25;34;25
Chris
It's never impossible. And heck, I mean, even if you're not an, an inventor, if you're walking around your, local pet store and you see an interesting product, head on over to our website, dog TV.com slash pal podcast or Pets at life.org/podcast and submit a comment. Say you saw this really cool product and we may featured on the show.
00;25;34;27 - 00;25;42;05
Kristen
Yeah. And then I think next week we'll be back to kind of our normal format where we're going to share some two stories, two story each, have a story two product.
00;25;42;05 - 00;25;43;00
Chris
Two products.
00;25;43;00 - 00;25;44;00
Kristen
And two what's the.
00;25;44;00 - 00;25;46;05
Chris
Other thing? Interviews, interview and two panels.
00;25;46;05 - 00;25;52;09
Kristen
And two plus. Let's remind them what Paul means. Pets add life.
00;25;52;09 - 00;25;56;09
Chris
Pets add life. Absolutely. if you if they get you, had.
00;25;56;10 - 00;25;57;06
Kristen
You forgot for a minute.
00;25;57;09 - 00;26;13;24
Chris
Yeah. I keep I'm just thinking like I take it for granted. It's, you know, it's pets. Pets Add Life, if you are somebody who is interested in owning a pet, you're not sure where to start. pets out. Life has a lot of resources for you. So you can go to PetsAddLife.org, take a look at the website, see what they have to offer.
00;26;13;26 - 00;26;26;12
Chris
we have some matching services. We can help find you a shelter. we're big believers and adopt. Don't we? so if that's something you're interested in or you need a hand. Hey, hey, drop drop a comment there, too. You know, we do some. We answer some questions from home.
00;26;26;13 - 00;26;29;21
Kristen
We do? Oh, we forgot. That's the other thing. Two questions. We answer two questions.
00;26;29;21 - 00;26;32;20
Chris
We've got so much stuff going on in the show, so much content. How do.
00;26;32;20 - 00;26;33;13
Kristen
We do all that 30.
00;26;33;13 - 00;26;40;05
Chris
Minutes? we're just incredible. That's the only answer. We're we're super human, and we have a great editor.
00;26;40;07 - 00;26;42;18
Kristen
How much how much coffee have you had today?
00;26;42;18 - 00;26;45;10
Chris
Too much. And they're worried about me.
00;26;45;13 - 00;26;46;16
Kristen
Oh, boy.
00;26;46;22 - 00;27;03;26
Chris
Oh. That's great. Well, thanks, everybody, for joining us today. be sure to check out the next episode coming out on Tuesdays wherever. Podcasts are available. Also, you can see us on video. You can look at our two incredibly beautiful faces on the YouTube channel and be sure to check us out, like, subscribe, share with your friends.
00;27;03;26 - 00;27;09;02
Chris
Give us a five star review and we'll see you next time. Bye! Pets and life.
00;27;09;05 - 00;27;19;23
Chris
Your guide to the latest in pet trends, products and the joy of the human animal. Bond, with Christine Levine and Chris Bowen to find. Powered by the American Pet Products Association and Dog TV.
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